We listen,
then build.

What we do

Ochre & Oar is a studio of strategists, designers, developers and writers. We build brands from the ground up: the idea, the identity, the website, the campaigns, and the business that carries them.

Strategy. Brand Identity. Creative Direction. Photography & Film. Web Design & Development. Content & Copy. Social Media. Digital Marketing. PR & Partnerships. Business Development.

Capabilities

Strategy

  • Brand strategy and manifesto
  • Positioning
  • Guest journey frameworks

Brand Identity

  • Visual identity systems
  • Brand books
  • Signage

Creative Direction

  • Photography and film
  • On site direction and styling
  • Campaigns

Web Design & Development

  • Architecture and UX
  • Bespoke websites
  • Booking and payments

Content & Copy

  • Copywriting
  • SEO
  • Social content

Digital Marketing

  • Paid campaigns and retargeting
  • Analytics
  • Influencer collaborations

PR & Partnerships

  • Press kits
  • Outreach to planners and agents
  • Local partnerships

Business Development

  • Concierge manuals and procedures
  • CRM
  • Retention and loyalty
  • Listing site management
  • Staff training

Selected work

Serena Beach Retreat

Strategy, identity, website, photography, film and launch for a retreat of four villas in Nosara, Costa Rica.

View the case study

Logo design

Marks and wordmarks, drawn to last.

Brand design

Identity systems, from the palette to the sign.

Marketing design

Campaigns in print and on screen, in one voice.

Social media

Carousels and reels in the brand’s own language.

Work together

Every project starts with a conversation: what the place is, who it is for, and how it should feel. Tell us about yours.